Totesport Goes Live With Orbis
Date: 19 Dec 2006
Highlights:
· Totesport, one of Britain’s most respected bookmakers,
has purchased the Orbis OpenBet™ integrated gaming solution for
the relaunch of its web portal.
· Totesport will be benefiting from Orbis’ leading ‘One
Account, One Wallet’ OpenBet modules including the OpenBet Sportsbook,
Fixed Odds Games and Marketing product modules to enhance its online
presence
· Orbis continues to build on its position as the market leader
in software for major betting and gaming operators
London, UK – 18 December, 2007 – Orbis Technology Ltd, the
world’s leading provider of interactive gaming and betting solutions,
announces the launch of the recently revamped totesport.com web portal
utilising the OpenBet integrated gaming solution.
Totesport is one of the largest and longest-established bookmakers in
the UK, offering multi-channel betting services for global sports events
and it is the only pool betting operation for horse racing in Britain.
The organisation is now using OpenBet’s unique ‘One Account,
One Wallet’ solution to power and enhance its online and telephone
betting presence.
Totesport has adopted three of the Orbis OpenBet product modules - Sportsbook,
Fixed Odds Games and Marketing. This combination offers highly flexible
robust technology with powerful back office management tools, designed
specifically for the gaming and betting industry.
Via the OpenBet ‘One Account, One Wallet’ integrated gaming
solution, all totesport’s customer data is controlled and stored
through a single back office, providing a singular view of vital marketing
information including customer preferences, betting and playing patterns.
David Loveday, Managing Director, Orbis said “ We are very glad
to have built a partnership which such an established organisation as
totesport and we welcome them as our customer. This has been one of
our largest initial implementation projects and we are extremely pleased
with the achievements which have led to this successful integration.
We look forward to continuing to build our relationship with the tote
and providing ongoing support through enabling technology as their business
grows. “
E-Gaming and Marketing Director of totesport, Keith Oliver, said “This
was a major project for the company and we are delighted to launch successfully
and on time. The new system is all about giving our customers an enhanced
betting experience and with the single account across our remote betting
platform, we are confident we can meet our objectives.”
Orbis OpenBet presents seven distinct but compatible software modules
that include Sportsbook, Casino, Rake Games, Fixed Odds Games, Exchange,
Retail and Marketing. It enables operators to provide their customers
the ability to bet and play across multiple products and platforms in
a wide variety of languages and currencies, whilst offering a unique
‘One Account, One Wallet’ solution.
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